HOW TO STRUCTURE YOUR PRICES

Heard of the expression "leaving money on the table?" Entrepreneurs have a tendency to try to be the least expensive, thinking that they will be able to compete on price. At least at the outset. However, trying to be the lowest price may mean that you are undervaluing your product, service, or business. Which could mean that you are depriving your business of money, or leaving money on the table. Join us for an interactive session on pricing tactics - and how to strategically position yourself to capture the most value that you create for your customers.